Customer Imperative is a consulting services provider that specializes in helping B2B SaaS companies improve revenue growth and customer experience. They deploy customer success teams, processes, and technology to assist CEOs, CROs, COOs, and Customer Success leaders. By tailoring their services to each client's needs, they have achieved significant results such as increasing retention and renewal rates, boosting customer upsell revenues, and developing customer segmentation and expansion campaigns. They also offer pre-packaged customer success engagements and are a certified partner of Gainsight for consulting, implementation, and managed services. Customer Imperative is based in Charleston, South Carolina and was acquired by Higher Logic on July 29th, 2020.